LinkedIn Marketing for Businesses

B2B lead generation with professional profiles and the right messaging on networking platforms

Engage with customers early and promote industry leadership

70% of B2B customers do not make contact with suppliers until the sales phase. Today’s challenge for sales and marketing is to creatively engage potential customers in earlier stages of the customer journey. One way to reach customers and prospects early is LinkedIn Marketing. Leveraging this professional networking platform can be a great tool for getting in front of potential customers as early as the research phase:

Entice prospects by highlighting your talent, expertise, and corporate news

Low-cost advertising opportunities with easy budget management

How to make LinkedIn marketing work for you

Expand your existing network

Place valuable, exciting content for your target audience

Make online sales calls

LinkedIn advertisements (ads) for additional reach

The Advantages of LinkedIn Marketing

LinkedIn is one of the best ways to expand your network and engage with potential customers. The additional features of LinkedIn’s Marketing and Sales Solutions allow the modern salesperson to initiate audience segmentation and initiate contact digitally.

All it takes is a good understanding of the target audience’s pain points, relevant content, industry credibility, and digital communication skills.

Want to talk about LinkedIn marketing for your sales force?

We develop customized processes and get your online sales and marketing activities on track.

LinkedIn Marketing with LeadEngine

Working with us: Strategy - Implementation - Success measurement

Ausgangslage und Ziele definieren
Optimierung Ihrer Mitarbeiterprofile​
Social Selling Schulung für Ihre Vertriebsmitarbeiter​
Definition der Zielgruppen und Buyer-Profile​
Redaktionelle Planung und Erstellung von hilfreichem Content sowie die Distribution von Inhalten auf dem LinkedIn-Account ​​

What can LeadEngine do for me, and what is up to us?

From the moment of contact acceptance, your employees take over the (sales) conversation on their personal LinkedIn account. Of course, we also support you in this phase with individual sales coaching, concrete text modules and/or cross-channel content planning and generation.

Sales and marketing: LinkedIn marketing requires social selling

Marketing and sales are closely related for successful LinkedIn marketing. Online sales conversations need to co-managed by sales and marketing in tandem to inbound marketing activities. We support your sales team in creating a light, but professional communication tone appropriate for the networking platform.

Your advantages with LeadEngine - What do we do differently.

We are the experts for lead generating, sales coaching and sales training

Competent advice and realistic assessment of your options right from the start

Ongoing recommendations around and after your LinkedIn campaign

Empower your sales team to take advantage of the LinkedIn Automation campaign over the long term

Transparent working method through monthly reports

Now it's up to you.

Contact one of our specialists to talk about LinkedIn marketing!