Your Marketing and
Automation Agency in Linz
Would you like to automate your marketing activities and generate leads on an ongoing basis? With a well-thought-out strategy, persona-optimized content, and effective workflows, you can achieve this effortlessly. Our marketing automation agency is here to help you with the expertise you need.
Lost in Automation?
Do you want to make your organization more efficient with marketing automation, but don’t know where to start?
Are you already using tools like Salesforce, Microsoft Dynamics, or HubSpot, but they’re not quite working the way you’d like?
Are you unable to pinpoint exactly which campaigns are delivering the desired results because you lack tracking capabilities?
Marketing automation offers much more than just automated social media posts and email marketing. At our agency, we provide platform-independent advice and develop the right strategy for you.
Source: Marketing Automation Report 2023
Generate More Leads with Your Marketing Automation Agency
You don’t need to completely revamp your entire website or purchase a massive database. What’s far more important is ensuring that your content is relevant and valuable to your target audience . We’re here to support you with our experience, both in advising you and in implementing solutions.
Here’s how our marketing automation agency can help you develop a strategic direction.
Platform-Independent Consulting
We’ll guide you through the wide range of options and help you find a customized solution. It doesn’t matter which platform you’ve already chosen or will choose. What matters isn’t the tool, but the right strategy.
Lead Nurturing & Lead Scoring
Our lead nurturing campaigns, powered by a lead scoring model, continuously track and evaluate user behavior. This enables tailored interactions with your personas.
Define & Set Up Workflows
Workflows improve your organization’s marketing and sales processes. Potential customers are automatically forwarded to the sales team, and tasks can be automatically assigned based on defined triggers. This works seamlessly even for complex international companies.
Persona-Based Content Planning & Creation
Buying a large database rarely leads to more leads. The result is usually a low open rate and high bounce rates. It’s much more effective to provide the right content at each stage of the customer journey—content that precisely matches your persona’s interests.
Transparency with the Marketing Dashboard
Thanks to easy integration with your website and quick linking to Google, social media channels, and more, you can keep track of your sources and campaigns. You can see where your leads are coming from and how much they cost. This allows you to optimize your marketing budget in a targeted way.
Collaboration Between Sales and Marketing
By integrating the system with your CRM, you can always keep track of how your sales team is handling the generated leads. Lead management with lead scoring also allows you to pre-qualify leads based on your criteria. This ensures that only the right leads are passed on to the sales team.
Not sure how to get started with marketing automation?
Our agency would be happy to help you develop a strategically sound approach. Schedule a free initial consultation.
Learn how to keep campaign costs low and generate more leads.
Automate your marketing activities and sales processes to improve efficiency in lead qualification and lead management.
The Marketing Automation Process at Our Agency
Do you want to use the right marketing automation strategy to generate relevant leads for your sales team?
At our agency, we follow a 5-step process to ensure we achieve this goal:
Step 1: Analysis Workshop
We start with an analysis workshop to understand your goals, review existing content, and develop or revise persona profiles. We also consider what questions the persona asks herself, what pain points she has, and what she’s looking for.
Step 2: Concept Development
The team at our agency will create a detailed plan that outlines the optimal approach for your marketing automation. This includes developing lead nurturing journeys and a customized lead scoring model.
Step 3: Presentation of Results
We present you with a detailed plan that includes clear recommendations. We also explain how our suggestions can support your marketing goals and boost the success of your campaigns.
Step 4: Implementation
Our agency implements the defined workflows and lead scoring model in your marketing automation system. This ensures that your strategy runs smoothly and that your goals are achieved.
Step 5: Ongoing Support
We also offer support through ongoing content creation. In addition, we help distribute the content across various channels, such as social media and through ads, to ensure the long-term success of your marketing automation.
Our Services in the Area of Marketing Automation
Have you chosen HubSpot but are struggling to get the most out of the platform for your business?
We develop data-driven email marketing campaigns that deliver your messages right to your target audience’s inboxes.
Marketing Automation Delivers Highly Targeted Leads
Experience shows that it's not the platform that matters, but the approach.
Our goal for our clients is to ensure that marketing and sales work together effectively. From our agency’s perspective, the implementation of marketing automation has proven to be very useful in this regard. Personalized workflows also allow you to reach and pre-qualify exactly the right leads.
Sindy Ospina
Marketing Automation & Performance
Our agency can help you implement marketing automation in your company.
Fill out the contact form, and we’ll get back to you shortly!
